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Slow Season
12% Drop Off Between August 6th and August 27th

Between the period of August 6th and August 27th T.R. Insider has seen a 12% drop off in traffic and number of leads. This comes after a steady weekly increase for the last several months.

Slow Season

The slow season is typically a period between September and March where the number of vehicles being shipped is noticeably lower. This typically leads to lower prices for both carriers and brokers and a crunch that will typically hurt unprepared companies. With fewer orders, transport and income.

This drop off in traffic and in number of leads will likely turn into a drop off in number of orders. Orders dropping off is likely to be attributed to an upcoming slow season.

Last year was the first year in about five years that companies noted what they would consider a slow season. The growth in the industry had all but made the term obsolete.

What are your thoughts?
Have you noticed a drop off already? How have you dealt with past slow seasons? What are you doing to prepare for this one?

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